Marketing
Your buyers are looking for you on the Web, but are they finding your business? A properly optimized...
A business lives or dies on sales. Sales come from marketing. Marketing relies on brand. At the heart...
There’s a lot been written about branding – how do clients and customers perceive your business, what values...
To reduce it to the absolute minimum, there are three basic elements to making sales online: maximize the...
You have your new website. It’s the perfect design combination of slick, stylish and easy to use. The...
You have your product or service, you have your niche market, you have your targeted marketing strategy. Yet...
With an expected 2 billion smartphone users worldwide in 2015 (and already over half of the US population...
Where to start with marketing for small businesses? Well, a marketing plan is an excellent step forward, offering...
Your product or service may be great – even world-beating – but the customer experience depends on how...
Having a website is just a first step for your business. If you want to maximize your sales...
Knowing your target market, your ideal customer is an essential element in formulating a winning business plan and...
Plans, plans, plans – some love them, some hate them. What’s certain is that your new startup venture...
